General Electric / PR Newswire / Southwest Airlines / Associated Press / Wal-Mart / General Motors / NBC / Business Newswire / Facebook / McDonald's USA / New York Times / Bloomberg / Dow Jones / Reuters / McDonald / /
Continent
North America / /
Country
United States / Australia / United Kingdom / India / /
EntertainmentAwardEvent
the Jackson-Sharpe Award / /
IndustryTerm
media standards / media analysis codebook / public relations measurement / communications content / public relations results / print media / online version / subscriptions tools / advertising value equivalency / Communications professionals / media stories / media coders / individual media outlet / public relations historians / communications / Public relations professionals / online news story / media analysis / Media measurement / finance / media items / formed industry / social media channels / public relations industry organizations / media outlet / media relations / wire services / practitioners tool / wires services / public relations campaigns / public relations efforts / media content analysis / public relations measures / print media publications / proposed media standards / public relations measurement standards / online media / public relations efficiency / media measurement firms / public relations standard / media analytics / online publication / public relations practitioners / public relations / media coverage / measurement services / research tools / proposed interim traditional media standards / public relations academics / basic media coverage outputs / proposed traditional media standards / focused on linking media coverage / /
MusicAlbum
Hong Kong / /
Organization
Institute for Public Relations / International Association for the Measurement and Evaluation of Communication / Public Relations Measurement Commission / Alliance for Audited Media / Audit Bureau of Circulations / Public Relations Society of America / Council of Public Relations Firms / Global Alliance / International Organization for Standardization / Coalition for Public Relations Research Standards / Central Office / International Association for the Measurement / Texas Christian University / /
Person
Neil / Frank Oviatt / David Geddes / Chandler Chicco / /
Position
president / Spokesperson / company executive / Barcelona Principles advocate / CIO / chair / analyst / /
Running head: AN EXAMINATION OF THE VALIDITY An Examination of the Validity, Reliability and Best Practices Related to the Proposed Standards for Traditional Media Paper Submitted for the Jackson-Sharpe Award