Writing market research briefs: don’t be a research vampire “In my business great ideas are killed every day by market researchers. I call them the research vampires,” Kevin Roberts, worldwide CEO of advertising gi - Vampires - Document - PDFSEARCH.IO

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	Writing market research briefs: don’t be a research vampire “In my business great ideas are killed every day by market researchers. I call them the research vampires,” Kevin Roberts, worldwide CEO of advertising gi Add to Reading List Document Date: 2014-03-12 19:07:46 Open Document File Size: 577,40 KB Share Result on Facebook Company Saatchi / Concentrate Limited / / IndustryTerm advertising campaign / internet research / online surveys / value chain / / Person Kevin Roberts / / Position worldwide CEO / / URL www.concentrate.co.nz / / SocialTag Market research Pricing Marketing research Marketing Business Competition

Writing market research briefs: don’t be a research vampire “In my business great ideas are killed every day by market researchers. I call them the research vampires,” Kevin Roberts, worldwide CEO of advertising giAdd to Reading List