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Co-creation / Business marketing / Relationship marketing / Sales / Industrial marketing / Services marketing / Distribution / Service system / Viable systems approach / Marketing / Business / Service dominant logic


doi:[removed]j.indmarman[removed]
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Document Date: 2009-03-31 10:37:13


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City

Tucson / Glenview / Chichester / Homewood / New York / Armonk / Cambridge / Honolulu / London / Chicago / /

Company

ARTICLE IN PRESS / IBM / Kodak / Andrew / M.E. Sharpe Inc. / GE / Elsevier Inc. / Lowe's / Wilson / Ford / Apple / /

Country

United States / United Kingdom / /

/

Facility

Homewood / Marketing Science Institute / University of Arizona / University of Hawaii / /

/

IndustryTerm

manufacturing logic / business to business / healthcare / public infrastructure / seller vs. systems integrator / manufacturing / software-as-a-service / manufacturing model / /

Organization

Marketing Science Institute / Academy of Marketing Science / American Marketing Association / University of Hawaii / University of Arizona / /

Person

Stephen L. Vargo / Bert / Jr. / Gordon / Jr. / Robert F. Lusch / Richard D. Irwin / /

/

Position

actor / producer / Corresponding author / Professor of Marketing / /

ProvinceOrState

Sussex / Illinois / Hawaii / California / Arizona / /

PublishedMedium

International Journal of Physical Distribution & Logistics Management / The Free Press / /

Technology

Adam / /

URL

www.sciencedirect.com / /

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