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 Date: 2015-03-05 11:18:31Strategic management WBMS Value proposition Business model Service Business Management Marketing |
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Date: 2015-03-05 11:18:31Strategic management WBMS Value proposition Business model Service Business Management Marketing |
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Evaluating services in mobility markets: A business model approach Christopher Lisson, , Karlsruhe Service Research Institute Wibke Michalk, , BMW AG Roland Görlitz, roland.