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Operations research / Simulation / Marketing research / Customer experience management
Date: 2007-10-21 14:16:41
Operations research
Simulation
Marketing research
Customer experience management

Glen L. Urban & John R. Hauser “Listening In” to Find and Explore New Combinations of Customer Needs By “listening in” to ongoing dialogues between customers and Web-based virtual advisers (e.g., Kelley Blue Boo

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Source URL: ebusiness.mit.edu

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