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Internet marketing / Online advertising / Web banner / Banner blindness / Clickthrough rate / ADTECH / Search advertising / Internet / Advertising / Marketing


BEATING BANNER BLINDNESS: WHAT THE ONLINE ADVERTISING INDUSTRY CAN DO TO MAKE DISPLAY
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Document Date: 2014-01-07 03:25:14

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File Size: 639,34 KB

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Company

EyeTrackShop / BabyMed.com / Starspin.com / Scribd.com / AT&T / ChaCha.com / /

IndustryTerm

digital display advertising industry / possible solutions / advertising content / utilized eye tracking technology / ONLINE ADVERTISING INDUSTRY / digital advertising space / brand marketer / digital display advertising / /

OperatingSystem

Android / /

Person

DAVE ZINMAN / /

Position

DEZ EXECUTIVE / INFOLINKS CEO / /

Technology

utilized eye tracking technology / Android / /

SocialTag