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Terminology / Business / Ratings / Nielsen Media Research / Marketing / Nielsen ratings / Audience measurement


Nielsen “Sweeps” Months Nielsen’s national sample, composed of a cross-section of representative homes throughout the United States, captures the TV viewing information that provides a basis for program scheduling and
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Document Date: 2013-03-03 05:47:08


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Country

United States / /

IndustryTerm

cable systems / advertising decisions / Electronic metering technology / /

MusicAlbum

May / /

Position

representative / /

Technology

Electronic metering technology / /

SocialTag