Promotional Reviews: An Empirical Investigation of Online Review Manipulation By Dina Mayzlin, Yaniv Dover, Judith Chevalier∗ Firms’ incentives to manufacture biased user reviews impede review usefulness. We examine

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Date: 2013-10-17 12:11:00		Promotional Reviews: An Empirical Investigation of Online Review Manipulation By Dina Mayzlin, Yaniv Dover, Judith Chevalier∗ Firms’ incentives to manufacture biased user reviews impede review usefulness. We examine Add to Reading List Source URL: som.yale.edu Download Document from Source Website File Size: 362,49 KB Share Document on Facebook