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Corporate social responsibility / Social responsibility / Societal marketing / Loyalty business model / Customer satisfaction / Corporate communication / Stakeholder / Corporate social entrepreneur / Co-creation / Business / Public relations / Marketing


Journal of Economics, Business and Management, Vol. 3, No. 5, MayThe Effects of CSR on Customer Satisfaction and Loyalty in China: The Moderating Role of Corporate Image Ki-Han Chung, Ji-Eun Yu, Myeong-Guk Choi, a
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Document Date: 2014-02-19 17:25:42


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City

Jinju / Shanghai / River / New York / Beijing / /

Company

Corporate Social Responsibility The World Bank / Korea Logistics Review / J. Wiley & Sons / McGraw-Hill Company / /

Continent

Asia / /

Country

Mexico / Canada / Korea / China / South Korea / /

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Facility

Pusan National University / Prentice Hall / Gyeongsang National University / Gyeongsang National University of South Korea / /

IndustryTerm

energy conservation / Internet Electronic Commerce Research / internet marketing / web-based survey / corporate communications / efforts to improve product / products/services / nomological network / social networks / online survey form / /

MarketIndex

HYPOTHESIS / /

Movie

High school 2 / /

Organization

High school / Academy of Marketing Science / Airline Service / Academy of Customer Satisfaction Management / Gyeongsang National University / vol. / World Bank / Pusan National University / Department of Business Administration / Department of Business Administration at Gyeongsang National University / /

Person

N. J. Hoboken / Jae-Ik Shin / Image Ki-Han Chung / Ki-Han Chung / Eun Yu / Myeong-Guk Choi / Ji-Eun Yu / John Wiley / /

Position

driver / candidate for Ph.D. / candidate for master / research professor / research professor of BK 21 / professor / Behavioral Scientist / vol / /

ProvinceOrState

New Jersey / New York / Shandong / Liaoning / Jilin / Guangdong / /

PublishedMedium

Psychological Bulletin / International Journal of Business / /

Region

South Korea / /

Technology

CRM / /

URL

www.mckinseyquarterly.com / /

SocialTag