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Internet Advertising Bureau
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91	Brand Safety for Digital Trading The recent IAB/PwC Online AdSpend Study showed that display advertising in the UK was worth £1,128 million up 13.4% on a like for like basis from £945.1million in[removed]This was a landm Add to Reading List Source URL: www.iabuk.net Language: English - Date: 2012-07-11 06:16:51 Marketing Internet marketing Affiliate marketing Electronic commerce Ad exchange Online advertising Audit Bureau of Circulations Semantic advertising Advertising Internet Business
92	MAJOR MARKETING / MEDIA TRADE GROUPS LAUNCH PROGRAM TO GIVE CONSUMERS ENHANCED CONTROL OVER COLLECTION AND USE OF WEB VIEWING DATA FOR ONLINE BEHAVIORAL ADVERTISING Comprehensive, Self-Regulatory Initiative Includes Opt- Add to Reading List Source URL: www.networkadvertising.org Language: English - Date: 2013-02-05 08:26:28 National Advertising Review Council Advertising Network Advertising Initiative Internet marketing Online advertising Association of National Advertisers Behavioral targeting Better Business Bureau Direct Marketing Association Marketing Business Direct marketing
93	PDF Document Add to Reading List Source URL: www.networkadvertising.org Language: English - Date: 2013-02-05 08:26:28 Business Marketing Interactive Advertising Bureau Network Advertising Initiative Online advertising Advertising network Behavioral targeting Ad serving Interactive advertising Internet Advertising Internet marketing
94	DOC Document Add to Reading List Source URL: iabireland.ie Language: English - Date: 2014-03-20 10:29:59 Internet ADTECH Marketing Millward Brown Online advertising Nielsen Online Advertising Business Interactive Advertising Bureau
95	VAST_v3.0_FINAL_07[removed] Add to Reading List Source URL: www.iab.net Language: English - Date: 2012-07-19 11:27:32 Internet marketing Marketing ADTECH AOL Interactive Advertising Bureau Ad serving Online advertising Interactive advertising Viewable Impression Internet Advertising Business
96	Internet Marketing Handbook Series IAB PRESENTS Edition, 2011 d Add to Reading List Source URL: www.iabuk.net Language: English - Date: 2011-11-17 11:27:58 Video clip Television Terminology Business Advertising Interactive Advertising Bureau ComScore
97	Microsoft Word - VPAID FINAL 5.11 Add to Reading List Source URL: www.iab.net Language: English - Date: 2009-05-11 14:10:05 Computing Internet marketing Interactive Advertising Bureau Online advertising Web banner Ad serving Application programming interface Adobe Flash Advertising network Internet Advertising Software
98	In-image Advertising Primer: Understanding the value of images for marketers to reach consumers March, 2014 Add to Reading List Source URL: www.iab.net Language: English - Date: 2014-03-19 10:41:49 Advertising Internet marketing Online advertising In-image advertising Web banner Interactive Advertising Bureau Television advertisement Semantic advertising Ad Tracking Internet Marketing Business
99	Interactive Audience Measurement and Advertising Campaign Reporting and Audit Guidelines Add to Reading List Source URL: www.iab.net Language: English - Date: 2007-11-28 11:52:47 Advertising ADTECH Impression Ad serving Advertising Research Foundation Interactive Advertising Bureau Online advertising Advertising agency DoubleClick Internet Internet marketing Business
100	Video Player-Ad Interface Definition (VPAID) - Version 2.0 VIDEO PLAYER-AD INTERFACE Add to Reading List Source URL: www.iab.net Language: English - Date: 2012-04-10 05:36:04 AOL Online advertising Interactive video Ad serving Internet marketing DoubleClick for Publishers by Google Interactive Advertising Bureau Internet Advertising ADTECH

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