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Company Conversion Rate / Experian / Kenshoo Ltd. / Low / Facebook Marketing Science / Kenshoo Ltd. Ltd. / Mid Facebook / Conversion Contribution / Total Conversions / Mid Facebook Spend / / Country United States / / Currency USD / / / Event Funding / Business Partnership / / IndustryTerm digital marketing media / paid search campaign / paid search programs / paid search / paid search marketing programs / media costs / paid search metrics / online application / test groups / annual media / online conversions / advertising metrics / display advertising / Social advertising / paid search performance / paid search spending rises / siloed advertising infrastructures / search performance increases / rubber / paid and owned media / recent paid search performance / search bid optimization / control / paid search ad / technology relationships / search conversions / paid search advertising / / Person Acquisition / / Position All All Rights Rights Reserved Reserved Executive / CPA / / URL www.Kenshoo.com/FBAddedValue2 / /
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THE FACEBOOK ADDED VALUE SERIES: VOLUME 2 Finding the Sweet Spot