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Brand management / Year of birth missing / Brand extension / Product management / Management / Kevin Lane Keller / Marketing Science Institute / Consumer behaviour / Marketing research / Marketing / Business / Marketing analytics


SANJAY SOOD UCLA Anderson School of Management 110 Westwood Plaza, B414 Los Angeles, CA1250; _ November, 2010
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Document Date: 2015-07-03 16:20:28

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Company

Behavior Decision Seminar / Kellogg / Nike International / California Management Review / Human Decision Processing / Sears Roebuck / UCLA Anderson Citibank / /

Country

United States / United Kingdom / /

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Facility

Prentice Hall / Westwood Plaza / Northwestern University / University Marketing Seminar / University of Illinois / Media Management Institute / Rice University EDUCATION Stanford University / /

Organization

UCLA / Faculty Director / Entertainment and Media Management Institute / Graduate School / University of Illinois / School of Management / Promotion Committee / Columbia School of Business Marketing Seminar / Media Management Institute / Wharton School / National Science Foundation / Johnson School / Harvard / Stanford University / UCLA Legislative Assembly Committee / Northwestern University / Vanderbilt University / California Milk Processor Board / Rice University / UCLA Anderson Behavioral Research Lab / Cornell University / /

Person

Edward Elgar / SANJAY SOOD UCLA / /

Position

Professor / Faculty Director / Co-Director / Associate editor / Representative / Faculty Coordinator / Associate Professor / /

ProvinceOrState

Northampton / Illinois / California / /

PublishedMedium

Journal of Consumer Research / /

SportsLeague

Stanford University / /

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