Making Descriptive Use of Prospect Theory to Improve the Prescriptive Use of Expected Utility Han Bleichrodt • Jose Luis Pinto • Peter P. Wakker iMTA, Erasmus University, P.O. Box 1738, Rotterdam, 3000 DR, The Nethe - Loss of use - Document - PDFSEARCH.IO

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Date: 2015-03-11 05:16:06 Consumer behaviour Utility Business Financial economics Marketing Cumulative prospect theory Prospect theory Expected utility hypothesis Loss aversion Decision theory Behavioral finance Economics		Making Descriptive Use of Prospect Theory to Improve the Prescriptive Use of Expected Utility Han Bleichrodt • Jose Luis Pinto • Peter P. Wakker iMTA, Erasmus University, P.O. Box 1738, Rotterdam, 3000 DR, The Nethe Add to Reading List Source URL: people.few.eur.nl Download Document from Source Website File Size: 163,65 KB Share Document on Facebook

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