![Societal marketing / Integrated marketing communications / Relationship marketing / Macromarketing / Global marketing / Co-creation / Marketing operations / Marketing / Business / Service dominant logic Societal marketing / Integrated marketing communications / Relationship marketing / Macromarketing / Global marketing / Co-creation / Marketing operations / Marketing / Business / Service dominant logic](https://www.pdfsearch.io/img/13769c4ffc8b9db4db02bb4113453ef4.jpg) Date: 2009-05-22 12:00:50Societal marketing Integrated marketing communications Relationship marketing Macromarketing Global marketing Co-creation Marketing operations Marketing Business Service dominant logic | | Marketing’s Evolving Identity: Defining Our Future Robert F. Lusch Marketing thought and practice has evolved over the past 100 years from a philosophy of taking things to market to a philosophy of market(ing) to custo
Document is deleted from original location. Use the Download Button below to download from the Web Archive.Download Document from Web Archive File Size: 68,84 KB
|