The Effect of Mere Touch on Perceived Ownership JOANN PECK SUZANNE B. SHU* This research finds that merely touching an object results in an increase in perceived ownership of that object. For nonowners, or buyers, percei

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Date: 2013-09-03 19:15:27 Behavioral finance Consumer behaviour Decision theory Loss aversion Attitude Valuation Mental image Perception Mind Philosophy of mind Cognitive science		The Effect of Mere Touch on Perceived Ownership JOANN PECK SUZANNE B. SHU* This research finds that merely touching an object results in an increase in perceived ownership of that object. For nonowners, or buyers, percei Add to Reading List Source URL: www.anderson.ucla.edu Download Document from Source Website File Size: 210,32 KB Share Document on Facebook

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