M PRA Munich Personal RePEc Archive

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Date: 2013-02-13 02:49:39 Business Brand equity Brand Mergers and acquisitions Interbrand Positioning Price premium David Aaker Brand extension Marketing Identification Brand management		M PRA Munich Personal RePEc Archive Add to Reading List Source URL: mpra.ub.uni-muenchen.de Download Document from Source Website File Size: 272,56 KB Share Document on Facebook

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