1![The Financial Information Content of Perceived Quality Author(s): David A. Aaker and Robert Jacobson Source: Journal of Marketing Research, Vol. 31, No. 2, Special Issue on Brand Management (May, 1994), ppPubli The Financial Information Content of Perceived Quality Author(s): David A. Aaker and Robert Jacobson Source: Journal of Marketing Research, Vol. 31, No. 2, Special Issue on Brand Management (May, 1994), ppPubli](https://www.pdfsearch.io/img/a89dc9939798dd19ff56a770451f5fe4.jpg) | Add to Reading ListSource URL: media.theharrispoll.comLanguage: English - Date: 2016-04-06 13:45:00
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2![Marketing Colloquia Wroe Alderson Speaker Series Thursday, April 19, 2012 3:00 PM – 4:20 PM, JMHH 250 David Aaker Marketing Colloquia Wroe Alderson Speaker Series Thursday, April 19, 2012 3:00 PM – 4:20 PM, JMHH 250 David Aaker](https://www.pdfsearch.io/img/863d6d9e87712101d1ba804499760993.jpg) | Add to Reading ListSource URL: marketing.wharton.upenn.eduLanguage: English - Date: 2012-04-30 14:37:07
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3![Innovation: Brand It or Lose It DAVID A. AAKER Inside Innovation Conference Haas School November, 2007 Innovation: Brand It or Lose It DAVID A. AAKER Inside Innovation Conference Haas School November, 2007](https://www.pdfsearch.io/img/6ebc06672e6287025ee2442f3beb0839.jpg) | Add to Reading ListSource URL: insideinnovation.haas.berkeley.eduLanguage: English - Date: 2008-04-10 14:54:09
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4![BREAKING DOWN MARKETING SILOS THE KEY TO CONSISTENTLY ACHIEVING CUSTOMER SATISFACTION AND IMPROVING YOUR BOTTOM LINE IN ASSOCIATION WITH: BREAKING DOWN MARKETING SILOS THE KEY TO CONSISTENTLY ACHIEVING CUSTOMER SATISFACTION AND IMPROVING YOUR BOTTOM LINE IN ASSOCIATION WITH:](https://www.pdfsearch.io/img/d86bdde3b654da33309f35311741f7e9.jpg) | Add to Reading ListSource URL: partners.decisionbriefs.comLanguage: English - Date: 2015-04-24 11:35:36
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5![Brand Management: Key Terminology Some definitions… Category: Simply put, the category refers to what you are selling and not who is selling it. How you define your category influences who is in your competitive set. B Brand Management: Key Terminology Some definitions… Category: Simply put, the category refers to what you are selling and not who is selling it. How you define your category influences who is in your competitive set. B](https://www.pdfsearch.io/img/b2227d5df67ac3af8c21721ea219e2d1.jpg) | Add to Reading ListSource URL: www.kleinandpartners.comLanguage: English - Date: 2014-04-12 18:57:40
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6![Burgess_4th_pass_Test - Copy.pdf Burgess_4th_pass_Test - Copy.pdf](https://www.pdfsearch.io/img/ac3721b2720d481125e69456921b6894.jpg) | Add to Reading ListSource URL: www.bluefocusmarketing.comLanguage: English - Date: 2014-08-24 16:01:38
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7![BRAND AND INNOVATION STRATEGIST MICHAEL KUREMSKY Cincinnati, OH[removed]removed] BRAND AND INNOVATION STRATEGIST MICHAEL KUREMSKY Cincinnati, OH[removed]removed]](https://www.pdfsearch.io/img/76c1fa48e814e2fe32577c3cb1e921fa.jpg) | Add to Reading ListSource URL: seekcompany.comLanguage: English - Date: 2014-11-06 09:42:05
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8![Richard Ettenson, Ph.D. Professor and Thelma H. Kieckhefer Fellow in Global Marketing and Brand Strategy Areas of Expertise: Brand Management, Global Brand, Global Strategy, Marketing, Customer Decision Richard Ettenson, Ph.D. Professor and Thelma H. Kieckhefer Fellow in Global Marketing and Brand Strategy Areas of Expertise: Brand Management, Global Brand, Global Strategy, Marketing, Customer Decision](https://www.pdfsearch.io/img/1b7ec239c19aa45a37cf7bdde83f5ae0.jpg) | Add to Reading ListSource URL: www.thunderbird.eduLanguage: English - Date: 2014-12-08 13:42:42
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9![Branding A Reading List Compiled by Chris Olson, Chris Olson & Associates SLA Advertising & Marketing Division February 2003 Branding A Reading List Compiled by Chris Olson, Chris Olson & Associates SLA Advertising & Marketing Division February 2003](https://www.pdfsearch.io/img/89979e560c589400f208b96271fae047.jpg) | Add to Reading ListSource URL: www.chrisolson.comLanguage: English - Date: 2006-07-26 11:23:20
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10![DAVID K. AAKER, IOM, ACE President, Aaker and Associates PO Box 945 Rancho Mirage, CA[removed]P: [removed]removed] DAVID K. AAKER, IOM, ACE President, Aaker and Associates PO Box 945 Rancho Mirage, CA[removed]P: [removed]removed]](https://www.pdfsearch.io/img/95a591ba7add8fec3d8266d4c2135266.jpg) | Add to Reading ListSource URL: institute.uschamber.comLanguage: English - Date: 2014-04-07 13:44:36
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