<--- Back to Details
| First Page | Document Content | |
|---|---|---|
 Date: 2009-11-30 21:15:15Value Market Service dominant logic Marketing Economics Economic theories Microeconomics |
|
| First Page | Document Content | |
|---|---|---|
Date: 2009-11-30 21:15:15Value Market Service dominant logic Marketing Economics Economic theories Microeconomics |
|
Conundrums of the Market and Marketing: The Service-Dominant Logic Perspective S-D Logic SERVSIG Doctoral Consortium