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Value / Market / Service dominant logic / Marketing / Economics / Economic theories / Microeconomics


Conundrums of the Market and Marketing: The Service-Dominant Logic Perspective S-D Logic SERVSIG Doctoral Consortium
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Document Date: 2009-11-30 21:15:15


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File Size: 2,11 MB

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City

Honolulu / /

Facility

University of Hawai’i / /

Organization

G-D Logic Foundation of Economic Science Goods-dominant / University of Hawai’i / Positive / /

Position

Producer / Consumption S-D Logic Supplier Supply/Value Chain Producer / /

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