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Paradoxes / Service recovery paradox / Customer satisfaction / Distributive justice / Loyalty business model / Reliability engineering / Science / Knowledge / Organizational justice / Business / Marketing / Consumer behaviour
Date: 2011-09-03 07:33:01
Paradoxes
Service recovery paradox
Customer satisfaction
Distributive justice
Loyalty business model
Reliability engineering
Science
Knowledge
Organizational justice
Business
Marketing
Consumer behaviour

AMY K. SMITH, RUTH N. BOLTON, and JANET WAGNER* Customers often react strongly to service failures, so it is critical that an organization’s recovery efforts be equally strong and effective. In this article, the author

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