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Share of wallet
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#	Item
1	Best Paper 2014 Conference Customer Retention and the Bottom Line: Examining The Role of Customer Share of Wallet (Sow) as a Moderator of Affect and Trust Mediated Effects Ipshita Ray, Pace University & Morris Holbrook, Add to Reading List Source URL: atlanticmarketingassociation.com Language: English - Date: 2015-09-30 21:57:44 Bloomsburg Austin Peay State University Robert Morris Peay Tennessee
2	FOR IMMEDIATE RELEASE EFG Positions Independent Dealers to Capture Greater Share of Wallet -Specialized VSC Provides New Avenue into Under-Served Consumer MarketDALLAS, TX (March 6, 2014) EFG Companies, the innovators be Add to Reading List Source URL: automotivedigest.com Language: English - Date: 2014-03-13 22:23:47 Car dealership Warranty Automobiles Reuse Used car
3	Wallet Allocation Optimizer (WAO!) Share of Wallet – the Ultimate Indicator of Customer Loyalty Executives spend a great deal of time, effort and money trying to improve customer loyalty by measuring and managing metr Add to Reading List Source URL: ipsos.com.au Language: English - Date: 2013-06-26 20:09:50 Customer satisfaction Customer experience Share of wallet Net Promoter Loyalty business model Marketing Consumer behaviour Business
4	Hotel el loyalty program research compiled and summarized, revealing flagging performance of existing programs and huge opportunity for increased share of wallet Part One: Why Should I Change My Loyalty Program? Add to Reading List Source URL: infotrellis.com Language: English - Date: 2014-01-29 11:06:34 Consumer behaviour Loyalty program Microeconomics Pricing Loyalty business model Brand loyalty Customer satisfaction Customer experience Loyalty Marketing Business Business models
5	-PRESS RELEASE- 87% of Facebook Gamers also Play on Casual Game Websites Combined, Online Casual and Social Gaming takes 39% of US Game Time. Share of Wallet Significantly Lower at 21%, Totaling $4.5bn in[removed]Social N Add to Reading List Source URL: www.newzoo.com Language: English - Date: 2015-01-28 05:18:14 Video game publishers Casual game Social network game Gamer Kabam Electronic Arts Video game genres Facebook Free-to-play Software Digital media World Wide Web
6	WHITE PAPER UNDERSTANDING TRUE LOYALTY Gaining Insight into Customer Loyalty Based on Whole-Wallet Spend WHITE PAPER: Understanding True Loyalty Add to Reading List Source URL: cardlytics.com Language: English - Date: 2014-10-23 13:50:56 Loyalty program Microeconomics Pricing Customer experience Retail Debit card Online shopping Share of wallet Marketing Business Electronic commerce
7	Driving Financial Performance Through Customer Satisfaction SITUATION A provider of business software faced increased competition and falling customer retention. They saw their share of wallet from existing customers th Add to Reading List Source URL: cfigroup.com Language: English - Date: 2014-02-18 12:15:17 Customer satisfaction American Customer Satisfaction Index Customer experience Customer retention Foresee Results Service-profit chain Consumer behaviour Business Marketing

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