Customer Story: Electronic Arts EA Uses A B Testing on 2013 SimCity Launch Removing promotional offer increases SimCity pre-order revenue by 43.4% Challenge: In March 2013, EA was preparing to release its latest, highly - SimCity - Document - PDFSEARCH.IO

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Date: 2014-06-10 14:32:12 Windows games City-building games SimCity Entertainment Software Association Video game developers Maxis Electronic Arts The Sims DiGi Telecommunications Digital media Software Application software		Customer Story: Electronic Arts EA Uses A/B Testing on 2013 SimCity Launch Removing promotional offer increases SimCity pre-order revenue by 43.4% Challenge: In March 2013, EA was preparing to release its latest, highly Add to Reading List Source URL: s3.amazonaws.com Download Document from Source Website File Size: 406,46 KB Share Document on Facebook

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