A Review and a Conceptual Framework of Prestige-Seeking Consumer Behavior by Franck Vigneron and Lester W. Johnson (1999)

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Date: 2003-01-14 04:39:38 Brand management Goods Consumer behaviour Anti-corporate activism Luxury good Veblen good Pricing Snob effect Brand Marketing Consumer theory Business		A Review and a Conceptual Framework of Prestige-Seeking Consumer Behavior by Franck Vigneron and Lester W. Johnson (1999) Add to Reading List Source URL: www.amsreview.org Download Document from Source Website File Size: 476,27 KB Share Document on Facebook

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