![Service dominant logic / Co-creation / Entrepreneurship / Service system / Macromarketing / Market / Supply chain management / Effectuation / Supply chain / Business / Management / Marketing Service dominant logic / Co-creation / Entrepreneurship / Service system / Macromarketing / Market / Supply chain management / Effectuation / Supply chain / Business / Management / Marketing](https://www.pdfsearch.io/img/26252d6fbf7eadfdafe0498865febc0b.jpg) Date: 2012-12-23 01:52:54Service dominant logic Co-creation Entrepreneurship Service system Macromarketing Market Supply chain management Effectuation Supply chain Business Management Marketing | | Marketing Theory http://mtq.sagepub.com/ The forum on markets and marketing (FMM) : Advancing service-dominant logic Robert Frank Lusch and Stephen Louis Vargo
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