Know Your Customer’s Path to Purchase to Win at the Pay-Per-Click Game By Heather Lutze When it comes to pay-per-click (PPC) advertising, most companies make the same mistake: Every keyword they use drives prospects to

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Date: 2012-04-01 23:09:54 Internet Compensation Pay per click Pricing Keyword Index term Keyword advertising Search advertising Internet marketing Marketing Business		Know Your Customer’s Path to Purchase to Win at the Pay-Per-Click Game By Heather Lutze When it comes to pay-per-click (PPC) advertising, most companies make the same mistake: Every keyword they use drives prospects to Add to Reading List Source URL: www.propelgrowth.com Download Document from Source Website File Size: 117,92 KB Share Document on Facebook

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