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Robert S. Wyer
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1	Psychological Inquiry, 21: 250–256, 2010 C Taylor & Francis Group, LLC Copyright ISSN: 1047-840X printonline DOI: 1047840X Add to Reading List Source URL: www.bm.ust.hk Language: English - Date: 2012-03-06 04:00:20 Ethology Behavioural sciences Cognition Cognitive science Attitude Robert S. Wyer Affect Social cognition Attribution Behavior Social psychology Mind
2	Available online at www.sciencedirect.com Journal of CONSUMER PSYCHOLOGY Add to Reading List Source URL: www.bm.ust.hk Language: English - Date: 2012-03-06 04:00:19 Ethology Neuropsychological assessment Philosophy of mind Behavioural sciences Robert S. Wyer Consciousness Memory Recall Attention Mind Cognitive science Mental processes
3	Journal of Consumer Research, Inc. Effects of Temporal Distance and Memory on Consumer Judgments Author(s): Yeung‐Jo Kim, Jongwon Park, Robert S. Wyer Jr. Reviewed work(s): Source: Journal of Consumer Research, Vol. Add to Reading List Source URL: www.bm.ust.hk Language: English - Date: 2012-03-06 04:00:19 Systems engineering Systems engineering process Evaluation
4	Rashmi adaval and RobeRt s. WyeR JR.* exposing consumers to extreme prices can influence the price they are willing to pay for both related and unrelated products. drawing on previous theories of anchoring and adjustment Add to Reading List Source URL: www.bm.ust.hk Language: English - Date: 2012-03-06 04:00:19 Competition Order Anchor Online shopping Pricing Marketing Business
5	Journal of Consumer Research, Inc. The Role of Bolstering and Counterarguing Mind-Sets in Persuasion Author(s): Alison Jing Xu and Robert S. Wyer Jr. Reviewed work(s): Source: Journal of Consumer Research, Vol. 38, No. Add to Reading List Source URL: www.bm.ust.hk Language: English - Date: 2014-06-05 01:01:42 Cognition Cognitive neuroscience Neuropsychology Consciousness The Experiment Cognitive science Mind Philosophy of mind
6	IrIs W. Hung and robert s. Wyer Jr.* Consumers’ attraction to a product can often be based on the subjective reactions that they imagine they would have if they personally used it. three experiments examine the effects Add to Reading List Source URL: www.bm.ust.hk Language: English - Date: 2012-03-06 04:00:19 Decision theory Philosophy of life Planning Thought Evaluation Metaphysics Philosophy of mind Mind Autonomy Choice
7	Factors Affecting Judgments of Prevalence and Representation: Implications for Public Policy and Marketing Donnel A. Briley, L.J. Shrum, and Robert S. Wyer Jr. Public policies are typically established to eliminate impor Add to Reading List Source URL: www.bm.ust.hk Language: English - Date: 2014-06-05 00:57:19 Cognition Mental processes Behavioural sciences Decision theory Memory Cognitive bias Norbert Schwarz Fear of crime Framing Mind Behavior Psychology
8	Consumers’ Reactions to a Celebrity Endorser Scandal Candy P. S. Fong University of Macau Robert S. Wyer, Jr. Add to Reading List Source URL: www.bm.ust.hk Language: English - Date: 2014-06-05 00:57:20 Attitude change Interpersonal communication Celebrity Brands Attribution Social influence Attitude Testimonial Cognitive dissonance Behavior Social psychology Behavioural sciences
9	Microsoft Word - chen_fangyuan_cv_201503.docx Add to Reading List Source URL: www.bm.ust.hk Language: English - Date: 2015-03-31 23:10:47 Fudan University Guanghua School of Management Hong Kong University of Science and Technology Consumer behaviour Hong Kong Chinese University of Hong Kong Robert S. Wyer
10	Journal of Consumer Research, Inc. The Role of Relationship Norms in Responses to Service Failures Author(s): Lisa C. Wan, Michael K. Hui, Robert S. Wyer Jr. Reviewed work(s): Source: Journal of Consumer Research, Vol. Add to Reading List Source URL: www.bm.ust.hk Language: English - Date: 2012-03-06 04:00:19 Ethology Social psychology Cognitive neuroscience Communication theory Cognition Priming Empathy Contract Recall Mind Cognitive science Memory

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